Introduction: Welcome to the Agentic Web Era Imagine a web where anyone can interact with websites using natural language—asking questions, finding content, and even completing transactions—just as easily as chatting with an AI assistant. NLWeb is an open project making this possible, allowing web publishers to effortlessly turn any website into an AI-powered, conversational experience. […]
In today’s fast-paced digital environment, visibility isn’t just about having a website—it’s about ensuring it can be discovered, understood, and valued by intelligent systems that deliver answers to users. While traditional SEO relied heavily on search engines, a dramatic shift in user behavior has sparked the rise of AI-driven tools, voice assistants, and direct-answer platforms. […]
ROAS Demystified: Social Media Ad Spending & Winners In today’s digital world, Return on Ad Spend (ROAS) is a vital metric businesses use to measure advertising effectiveness. ROAS tells us how much revenue is earned for every rupee spent on advertising. If a business spends ₹100 on ads and earns ₹400, that’s a ROAS of […]
Microsoft Pioneers Agentic Web in AI’s Next Frontier Artificial Intelligence is entering a new epoch—one defined by intelligent AI agents capable of reasoning, memory, and autonomous action. The shift is profound: these agents are transforming how developers write code, how businesses innovate, and how entire industries operate. At the forefront of this evolution is Microsoft, […]